{"id":38578,"date":"2022-06-23T15:38:16","date_gmt":"2022-06-23T18:38:16","guid":{"rendered":"https:\/\/agilize.com.br\/blog\/?p=38578"},"modified":"2025-07-31T22:28:32","modified_gmt":"2025-08-01T01:28:32","slug":"diferenca-entre-faturamento-e-lucro","status":"publish","type":"post","link":"https:\/\/agilize.com.br\/blog\/gestao-do-dia-a-dia\/diferenca-entre-faturamento-e-lucro\/","title":{"rendered":"A diferen\u00e7a entre faturamento e lucro e os impactos de cada um na sua empresa"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"637\" src=\"https:\/\/agilize.com.br\/blog\/wp-content\/uploads\/2022\/06\/empresaria-analisando-o-faturamento-e-o-lucro-do-seu-negocio.png\" alt=\"diferen\u00e7a entre faturamento e lucro\" class=\"wp-image-38579\"\/><\/figure>\n\n\n\n<p>Apesar de serem dois conceitos de f\u00e1cil entendimento, pequenos empres\u00e1rio costumam confundir a diferen\u00e7a entre faturamento e lucro. Ambos est\u00e3o relacionados \u00e0 entrada de dinheiro, mas os seus significados s\u00e3o diferentes \u2014 e troc\u00e1-los pode ser fatal para a sa\u00fade financeira da empresa.<\/p>\n\n\n\n<p>Entender a diferen\u00e7a entre faturamento e lucro \u00e9 fundamental para saber como tratar cada uma dessas vari\u00e1veis e tomar as melhores decis\u00f5es para o futuro da empresa. Neste artigo, voc\u00ea vai entender melhor cada um dos conceitos e aprender a calcul\u00e1-los!<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"#qual-a-diferenca-entre-lucro-e-faturamento\">Qual a diferen\u00e7a entre lucro e faturamento?<\/a><\/li>\n\n\n\n<li><a href=\"#o-que-e-o-faturamento-de-uma-empresa\">Saiba o que \u00e9 o faturamento de uma empresa?<\/a><\/li>\n\n\n\n<li><a href=\"#o-que-e-o-lucro-de-uma-empresa\">Entenda o que \u00e9 o lucro de uma empresa<\/a><\/li>\n\n\n\n<li><a href=\"#a-importancia-de-calcular-esses-dois-indicadores-em-um-negocio\">A import\u00e2ncia de calcular esses dois indicadores em um negocio<\/a><\/li>\n\n\n\n<li><a href=\"#como-calcular-o-faturamento\">Como calcular o faturamento<\/a><\/li>\n\n\n\n<li><a href=\"#como-calcular-o-lucro\">Como calcular o lucro<\/a><\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"qual-a-diferenca-entre-lucro-e-faturamento\">Qual a diferen\u00e7a entre faturamento e lucro?<\/h2>\n\n\n\n<p><strong>Faturamento \u00e9 todo dinheiro que entra no caixa da empresa e o lucro \u00e9 o que sobra depois que todas as contas do neg\u00f3cio s\u00e3o pagas. <\/strong>Essa foi a explica\u00e7\u00e3o r\u00e1pida, para voc\u00ea entender logo de cara que os dois conceitos s\u00e3o bem diferentes.<\/p>\n\n\n\n<p>A seguir, vamos falar com mais detalhes sobre cada um dos conceitos e trazer exemplos que v\u00e3o ajudar voc\u00ea a entender melhor a diferen\u00e7a entre ambos!<\/p>\n\n\n\n\n\t\t\t<style>\n\t\t\t\t.agz-conversion-form {\n\t\t\t\t\theight: inherit;\n\t\t\t\t\tbackground: #fff;\n\t\t\t\t\tborder-radius: 1rem;\n\t\t\t\t\tpadding: 0.5rem;\n\t\t\t\t\tcolor: #595066;\n\t\t\t\t\tfont-family: Inter,sans-serif;\n\t\t\t\t\tbox-shadow: 0 3px 20px 1px rgb(65 58 79 \/ 6%);\n\t\t\t\t\tuser-select: none;\n\t\t\t\t}\n\t\t\t\t.agz-conversion-form form{\n\t\t\t\t\tborder-radius: 0.5rem;\n\t\t\t\t\tbackground-color: #E5E2E9;\n\t\t\t\t}\n\t\t\t\t.agz-conversion-form h6{\n\t\t\t\t\tfont-size: xx-large;\n\t\t\t\t\tcolor: #7a4dbf;\n    \t\t\t\tfont-weight: 700;\n\t\t\t\t\ttext-align: center;\n\t\t\t\t}\n\t\t\t\t.agz-conversion-form input,\n\t\t\t\t.agz-conversion-form select {\n\t\t\t\t\tborder: 1px solid #C3BDCC;\n\t\t\t\t\tborder-radius: 8px;\n\t\t\t\t\tpadding: 0.5rem 1rem;\n\t\t\t\t\toutline: 0;\n\t\t\t\t}\n\t\t\t\t.agz-conversion-form button {\n\t\t\t\t\twidth: fit-content; \n\t\t\t\t\tbackground: #26bf87;\n\t\t\t\t\ttext-transform: uppercase;\n\t\t\t\t\tbox-shadow: 0 4px 10px 1px rgb(38 191 135 \/ 15%);\n\t\t\t\t\tborder-radius: 2rem;\n\t\t\t\t\tfont-family: Inter,sans-serif;\n\t\t\t\t\tfont-weight: 700;\n\t\t\t\t\tfont-size: large;\n\t\t\t\t\tcolor: #fff;\n\t\t\t\t\talign-self: center;\n\t\t\t\t\ttransition: background .25s;\n\t\t\t\t\tcursor: pointer;\n\t\t\t\t}\n\t\t\t\t.agz-conversion-form button:hover {\n\t\t\t\t\tcolor: #fff;\n\t\t\t\t\tbackground: #5fedb9;\n\t\t\t\t\ttransition: background .25s;\n\t\t\t\t}\n\t\t\t\t.agz-conversion-form button:active {\n\t\t\t\t\toutline: 0;\n\t\t\t\t}\n\t\t\t\t#agz-conversion-form-success{\n\t\t\t\t\tborder-radius: 0.5rem;\n\t\t\t\t\tbackground-color: #7a4dbf;\n\t\t\t\t\tdisplay: none;\n\t\t\t\t}\n\t\t\t\t#agz-conversion-form-success h6, #agz-conversion-form-success p{\n\t\t\t\t\tcolor: white !important;\n\t\t\t\t}\n\t\t\t<\/style>\n\t\t\t<aside class=\"agz-conversion-form\">\n\t\t\t\t<div id=\"agz-conversion-form-success\" class=\"agz-conversion-form container p-4\">\n\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t<h6 class=\"col-md-10 col-12 mx-auto p-0 mt-0\">Recebemos sua solicita\u00e7\u00e3o e em breve entraremos em contato.<\/h6>\n\t\t\t\t\t\t<p class=\"text-center mb-0 col-md-10 col-12 mx-auto p-0\">Voc\u00ea receber\u00e1 um telefonema nosso em breve. Fique de olho em liga\u00e7\u00f5es inclusive com DDD de outros estados, sabemos que \u00e9 chato, mas \u00e9 s\u00f3 por hoje, combinado?<\/p>\n\t\t\t\t\t\t<p class=\"text-center col-md-10 col-12 mx-auto p-0\">Tamb\u00e9m enviamos um e-mail para voc\u00ea, quando puder, confere l\u00e1!<p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<form id=\"conversion-form\" class=\"agz-conversion-form container p-4\" novalidate=\"novalidate\">\n\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t<h6 class=\"col-md-10 col-12 mx-auto p-0 mt-0\">Solicite uma proposta e conhe\u00e7a nossos servi\u00e7os.<\/h6>\n\t\t\t\t\t\t<p class=\"text-center mb-0 col-md-10 col-12 mx-auto p-0\">Valores - Planos - Benef\u00edcios Inclu\u00eddos - Funcionalidades<\/p>\n\t\t\t\t\t\t<p class=\"text-center col-md-10 col-12 mx-auto p-0\">Tire as suas d\u00favidas - Fazemos quest\u00e3o de ajudar!<p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"row col-md-10 col-12 mx-auto\">\n\t\t\t\t\t\t<div class=\"form-group mb-2\">\n\t\t\t\t\t\t\t<label class=\"title\">Nome*<\/label>\n\t\t\t\t\t\t\t<input type=\"text\" name=\"name\" id=\"name\" class=\"w-100 mt-1\" aria-required=\"true\"\n\t\t\t\t\t\t\tplaceholder=\"Digite seu nome\" required autocomplete=\"off\">\n\t\t\t\t\t\t  \t<label id=\"name_error\" class=\"invalid-feedback text-right\" for=\"name\">Este campo \u00e9 requerido.<\/label>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"form-group mb-2\">\n\t\t\t\t\t\t\t<label class=\"title\">E-mail*<\/label>\n\t\t\t\t\t\t\t<input type=\"email\" name=\"email\" id=\"email\" class=\"w-100 mt-1\" aria-required=\"true\"\n\t\t\t\t\t\t\tplaceholder=\"Digite seu e-mail\" required autocomplete=\"off\">\n\t\t\t\t\t\t\t<label id=\"email_error\" class=\"invalid-feedback text-right\" for=\"email\">Informe um e-mail v\u00e1lido.<\/label>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t  \t<div class=\"form-group mb-2\">\n\t\t\t\t\t\t\t<label class=\"title\">Telefone*<\/label>\n\t\t\t\t\t\t\t<input type=\"tel\" name=\"phone_number\" id=\"phone_number\" class=\"w-100 mt-1\" placeholder=\"(00) 00000-0000\"\n\t\t\t\t\t\t  required autocomplete=\"off\">\n\t\t\t\t\t\t\t<label id=\"phone_number_error\" class=\"invalid-feedback text-right\" for=\"phone_number\">Informe telefone\n\t\t\t\t\t\t  v\u00e1lido.<\/label>\n\t\t\t\t\t  \t<\/div>\n\t\t\t\t\t\t<div class=\"form-group col-md-5 col-12 mb-2\">\n\t\t\t\t\t\t\t<label class=\"title\">Estado*<\/label>\n\t\t\t\t\t\t\t<select name=\"uf\" id=\"uf\" class=\"valid w-100 mt-1\" aria-required=\"true\" required aria-invalid=\"false\">\n\t\t\t\t\t\t\t\t<option value=\"\" disabled selected>Selecione seu estado<\/option>\n\t\t\t\t\t\t\t\t<option value=\"AC\">Acre<\/option>\n\t\t\t\t\t\t\t\t<option value=\"AL\">Alagoas<\/option>\n\t\t\t\t\t\t\t\t<option value=\"AP\">Amap\u00e1<\/option>\n\t\t\t\t\t\t\t\t<option value=\"AM\">Amazonas<\/option>\n\t\t\t\t\t\t\t\t<option value=\"BA\">Bahia<\/option>\n\t\t\t\t\t\t\t\t<option value=\"CE\">Cear\u00e1<\/option>\n\t\t\t\t\t\t\t\t<option value=\"DF\">Distrito Federal<\/option>\n\t\t\t\t\t\t\t\t<option value=\"ES\">Esp\u00edrito Santo<\/option>\n\t\t\t\t\t\t\t\t<option value=\"GO\">Goi\u00e1s<\/option>\n\t\t\t\t\t\t\t\t<option value=\"MA\">Maranh\u00e3o<\/option>\n\t\t\t\t\t\t\t\t<option value=\"MT\">Mato Grosso<\/option>\n\t\t\t\t\t\t\t\t<option value=\"MS\">Mato Grosso do Sul<\/option>\n\t\t\t\t\t\t\t\t<option value=\"MG\">Minas Gerais<\/option>\n\t\t\t\t\t\t\t\t<option value=\"PA\">Par\u00e1<\/option>\n\t\t\t\t\t\t\t\t<option value=\"PB\">Para\u00edba<\/option>\n\t\t\t\t\t\t\t\t<option value=\"PR\">Paran\u00e1<\/option>\n\t\t\t\t\t\t\t\t<option value=\"PE\">Pernambuco<\/option>\n\t\t\t\t\t\t\t\t<option value=\"PI\">Piau\u00ed<\/option>\n\t\t\t\t\t\t\t\t<option value=\"RJ\">Rio de Janeiro<\/option>\n\t\t\t\t\t\t\t\t<option value=\"RN\">Rio Grande do Norte<\/option>\n\t\t\t\t\t\t\t\t<option value=\"RS\">Rio Grande do Sul<\/option>\n\t\t\t\t\t\t\t\t<option value=\"RO\">Rond\u00f4nia<\/option>\n\t\t\t\t\t\t\t\t<option value=\"RR\">Roraima<\/option>\n\t\t\t\t\t\t\t\t<option value=\"SC\">Santa Catarina<\/option>\n\t\t\t\t\t\t\t\t<option value=\"SP\">S\u00e3o Paulo<\/option>\n\t\t\t\t\t\t\t\t<option value=\"SE\">Sergipe<\/option>\n\t\t\t\t\t\t\t\t<option value=\"TO\">Tocantins<\/option>\n\t\t\t\t\t\t\t<\/select>\n\t\t\t\t\t\t\t<label id=\"uf_error\" class=\"invalid-feedback text-right\" for=\"uf\">Este campo \u00e9 requerido.<\/label>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"form-group col-md-7 col-12 mb-2\">\n\t\t\t\t\t\t\t<label class=\"title\">Cidade*<\/label>\n\t\t\t\t\t\t\t<select name=\"city_code\" id=\"city_code\" class=\"w-100 mt-1 valid\" aria-required=\"true\" required\n\t\t\t\t\t\t\taria-invalid=\"false\">\n\t\t\t\t\t\t\t<option value=\"\" disabled selected>Selecione um estado<\/option>\n\t\t\t\t\t\t\t<\/select>\n\t\t\t\t\t\t\t<label id=\"city_code_error\" class=\"invalid-feedback text-right\" for=\"city_code\">Este campo \u00e9 requerido.<\/label>\n\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t\t<div class=\"form-group col-md-6 col-12 mb-2\">\n\t\t\t\t\t\t\t<label class=\"title\">Qual servi\u00e7o deseja?*<\/label>\n\t\t\t\t\t\t\t<select name=\"service\" id=\"service\" class=\"w-100 mt-1 valid\" aria-required=\"true\" required\n\t\t\t\t\t\t\taria-invalid=\"false\">\n\t\t\t\t\t\t\t\t<option value=\"\" disabled selected>Selecione o servi\u00e7o<\/option>\n\t\t\t\t\t\t\t\t<option value=\"migracao\">Trocar de contador<\/option>\n\t\t\t\t\t\t\t\t<option value=\"abertura\">Abrir uma empresa<\/option>\n\t\t\t\t\t\t\t\t<option value=\"mei\">Contabilidade para MEI<\/option>\n                    \t\t\t<option value=\"mei-abertura\">Abertura MEI<\/option>\n                    \t\t\t<option value=\"mei-me\">Transformar de MEI para ME<\/option>\n\t\t\t\t\t\t\t<\/select>\n\t\t\t\t\t\t\t<label id=\"service_error\" class=\"invalid-feedback text-right\" for=\"service\">Este campo \u00e9 requerido.<\/label>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"form-group col-md-6 col-12 mb-2\">\n\t\t\t\t\t\t\t<label class=\"title\">Qual atividade da sua empresa?*<\/label>\n\t\t\t\t\t\t\t<select name=\"company_type\" id=\"company_type\" class=\"w-100 mt-1 valid\" aria-required=\"true\" required\n\t\t\t\t\t\t\taria-invalid=\"false\">\n\t\t\t\t\t\t\t\t<option value=\"\" disabled selected>Selecione a \u00e1rea de atua\u00e7\u00e3o da sua empresa?<\/option>\n\t\t\t\t\t\t\t\t<option value=\"comercio\">Com\u00e9rcio<\/option>\n\t\t\t\t\t\t\t\t<option value=\"servico\">Servi\u00e7o<\/option>\n\t\t\t\t\t\t\t\t<option value=\"comercio servico\">Com\u00e9rcio e Servi\u00e7o<\/option>\n\t\t\t\t\t\t\t<\/select>\n\t\t\t\t\t\t\t<label id=\"company_type_error\" class=\"invalid-feedback text-right\" for=\"company_type\">Este campo \u00e9 requerido.<\/label>\n\t\t\t\t\t\t<\/div>\n\n\n\t\t\t\t\t<\/div>\t\t\t\t\n\t\t\t\t\t<div class=\"w-100 text-center\">\n\t\t\t\t\t\t<button id=\"btn-submit-contact\" type=\"submit\" class=\"btn my-4 shadow-none text-uppercase\">CLIQUE E RECEBA NOSSO CONTATO<\/button>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<p class=\"text-center col-md-10 col-12 m-0 mx-auto p-0\">Seus dados est\u00e3o seguros conosco. Ao solicitar uma proposta, voc\u00ea concorda com nossos <a target=\"_blank\" href=\"https:\/\/agilize.com.br\/termos-de-uso\">Termos de uso<\/a> e <a target=\"_blank\" href=\"https:\/\/agilize.com.br\/politica-de-privacidade\">Pol\u00edtica de privacidade<\/a>.<p>\n\t\t\t\t<\/form>\n\t\t\t<\/aside>\n\t\t\t<script>\n\t\t\t\tfunction getApiUrl() {\n\t\t\t\t\treturn \"https:\/\/api-growth.agilize.com.br\";\n\t\t\t\t}\n\t\t\t\tfunction validateFormInputs(email, phone) {\n\t\t\t\t\tif (email && phone) {\n\t\t\t\t\t\tvar regexEmail = \/^([\\w\\.\\-]+)@([\\w\\-]+)((\\.(\\w){2,3})+)$\/m;\n\t\t\t\t\t\tvar regexAllSame = \/^(\\d)(?!\\1+$)\\d{11}$\/;\n\t\t\t\t\t\tif (regexEmail.test(email) && (phone.length == 10 || phone.length == 11)) {\n\t\t\t\t\t\t\treturn true;\n\t\t\t\t\t\t}\n\t\t\t\t\t\treturn false;\n\t\t\t\t\t}\n\t\t\t\t\treturn false;\n\t\t\t\t}\n\t\t\t\tdocument.getElementById(\"phone_number\").addEventListener(\"keyup\", function (event) {\n\t\t\t\t\tvar value = event.target.value.replace(\/\\D\/g, \"\");\n\t\t\t\t\tvalue = value.replace(\/^0\/, \"\");\n\t\t\t\t\tif (value.length > 10) {\n\t\t\t\t\t\tvalue = value.replace(\/^(\\d\\d)(\\d{5})(\\d{4}).*\/, \"($1) $2-$3\");\n\t\t\t\t\t} else if (value.length > 5) {\n\t\t\t\t\t\tvalue = value.replace(\/^(\\d\\d)(\\d{4})(\\d{0,4}).*\/, \"($1) $2-$3\");\n\t\t\t\t\t} else if (value.length > 2) {\n\t\t\t\t\t\tvalue = value.replace(\/^(\\d\\d)(\\d{0,5})\/, \"($1) $2\");\n\t\t\t\t\t} else {\n\t\t\t\t\t\tvalue = value.replace(\/^(\\d*)\/, \"($1\");\n\t\t\t\t\t}\n\t\t\t\t\tevent.target.value = value;\n\t\t\t\t});\n\t\t\t\tdocument.getElementById(\"conversion-form\").addEventListener(\"submit\", function (event) {\n\t\t\t\t\tevent.preventDefault();\n\t\t\t\t\tevent.stopPropagation();\n\t\t\t\t\tdocument.getElementById(\"conversion-form\").classList.add(\"was-validated\");\n\t\t\t\t\tvar name = document.getElementById(\"name\").value || undefined;\n\t\t\t\t\tvar email = document.getElementById(\"email\").value || undefined;\n\t\t\t\t\tvar service = document.getElementById(\"service\").value || undefined;\n\t\t\t\t\tvar company_type = document.getElementById(\"company_type\").value || undefined;\n\t\t\t\t\tvar phone_number = document.getElementById(\"phone_number\").value || undefined;\n\t\t\t\t\tvar city_code = document.getElementById(\"city_code\").value || undefined;\n\t\t\t\t\tvar tracking = localStorage.LDTKR_AGZ;\n\t\t\t\t\tif (phone_number) {\n\t\t\t\t\t\tphone_number = phone_number.replace(\/\\D+\/g, \"\");\n\t\t\t\t\t}\n\t\t\t\t\tif (!validateFormInputs(email, phone_number)) {\n\t\t\t\t\t\treturn null;\n\t\t\t\t\t}\n\t\t\t\t\tif (name == \"\" || name == undefined || email == \"\" || email == undefined || service == \"\" || service == \t\t\t\t\t\tundefined || company_type == \"\" || company_type == undefined || phone_number == \"\" || phone_number \t\t\t\t\t\t\t== undefined || city_code == \"\" || city_code == undefined){\n\t\t\t\t\t\treturn null;\n\t\t\t\t\t}\n\t\t\t\t\tif (company_type) {\n\t\t\t\t\t\tcompany_type = company_type.split(\" \");\n\t\t\t\t\t}\n\t\t\t\t\tvar btnSubmit = document.getElementById(\"btn-submit-contact\");\n\t\t\t\t\tbtnSubmit.disabled = true;\n\t\t\t\t\tbtnSubmit.innerHTML = \"Enviando...\";\n\t\t\t\t\tvar tracking = agzTKRV2.getTrackerData();\n\t\t\t\t\tvar objectData = {\n\t\t\t\t\t\tid: agzTKRV2.getID(),\n\t\t\t\t\t\tname,\n\t\t\t\t\t\temail,\n\t\t\t\t\t\tphone_number,\n\t\t\t\t\t\tservice_id: getServiceID(service),\n\t\t\t\t\t\tcity_id: parseInt(city_code),\n\t\t\t\t\t\tcompany_types: getCompanyTypesIDs(company_type),\n\t\t\t\t\t\tscore: agzTKRV2.getScore(),\n\t\t\t\t\t\ttracking: {\n\t\t\t\t\t\t\t...tracking,\n\t\t\t\t\t\t},\n\t\t\t\t\t\tlead_navigation: agzTKRV2.getNavigationHistoryData(),\n\t\t\t\t\t\tconversion_at: new Date(),\n\t\t\t\t\t}\n\t\t\t\t\tif (objectData) {\n\t\t\t\t\t\tfetch(getApiUrl() + \"\/v1\/leads\", {\n\t\t\t\t\t\t\tmethod: \"POST\",\n\t\t\t\t\t\t\theaders: {\n\t\t\t\t\t\t\t\t\"Accept\": \"application\/json\",\n\t\t\t\t\t\t\t\t\"Content-Type\": \"application\/json\"\n\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\tbody: JSON.stringify(objectData)\n\t\t\t\t\t\t}).then(response => response.json())\n\t\t\t\t\t\t\t.then(result => {\n\t\t\t\t\t\t\t\tdocument.getElementById(\"conversion-form\").style.display = \"none\";\n\t\t\t\t\t\t\t\tdocument.getElementById(\"agz-conversion-form-success\").style.display = \"block\";\n\t\t\t\t\t\t\t\tdocument.getElementById(\"name\").value = \"\";\n\t\t\t\t\t\t\t\tdocument.getElementById(\"email\").value = \"\";\n\t\t\t\t\t\t\t\tdocument.getElementById(\"phone_number\").value = \"\";\n\t\t\t\t\t\t\t\tdocument.getElementById(\"uf\").value = \"\";\n\t\t\t\t\t\t\t\tdocument.getElementById(\"city_code\").value = \"\";\n\t\t\t\t\t\t\t\tbtnSubmit.disabled = false;\n\t\t\t\t\t\t\t\tbtnSubmit.innerHTML = \"CLIQUE E RECEBA NOSSO CONTATO\";\n\t\t\t\t\t\t\t})\n\t\t\t\t\t}\n\t\t\t\t\tagzTKRV2.resetTracker().then(()=> console.info(\"identifier updated\"));\n\t\t\t\t\tgtag(\"event\", \"conversao_lead_novo_comercial_formulario_blogpost\");\n\t\t\t\t});\n\t\t\t\tdocument.getElementById(\"uf\").addEventListener(\"change\", function (event) {\n\t\t\t\t\tvar uf = event.target.value;\n\t\t\t\t\tvar url = getApiUrl() + \"\/v1\/outside\/cities\/uf\/\" + uf;\n\t\t\t\t\tvar citySelect = document.getElementById(\"city_code\");\n\t\t\t\t\tcitySelect.options.length = 0;\n\t\t\t\t\tcitySelect.add(new Option(\"Buscando cidades...\", \"\"));\n\t\t\t\t\tfetch(url).then(response => response.json()).then(result => {\n\t\t\t\t\t\tif (result.success) {\n\t\t\t\t\t\t\tcitySelect.options.length = 0;\n\t\t\t\t\t\t\tcitySelect.add(new Option(\"Selecione sua cidade\", \"\"));\n\t\t\t\t\t\t\tfor (var i = 0; i < result.payload.length; i++) {\n\t\t\t\t\t\t\t\tcitySelect.add(new Option(result.payload[i].name, result.payload[i].id));\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t} else {\n\t\t\t\t\t\t\talert(\"N\u00e3o foi possivel carregas as cidades, tente novamente.\");\n\t\t\t\t\t\t}\n\t\t\t\t\t}).catch(() => alert(\"N\u00e3o foi possivel carregas as cidades, tente novamente.\"))\n\t\t\t\t});\n\t\t\t<\/script>\n\t\t\n\n\n\n<h2 class=\"wp-block-heading\" id=\"o-que-e-o-faturamento-de-uma-empresa\">O que \u00e9 o faturamento de uma empresa?<\/h2>\n\n\n\n<p>O faturamento \u00e9 todo o dinheiro que a sua empresa recebe em um determinado per\u00edodo. Se estamos falando, por exemplo, do faturamento de um determinado m\u00eas, ele vai corresponder a todas as entradas no caixa desde o dia 1\u00ba at\u00e9 o dia 30 ou 31.<\/p>\n\n\n\n<p>Se voc\u00ea tem uma loja e ela vendeu R$ 50 mil neste m\u00eas, este \u00e9 o seu <a href=\"https:\/\/agilize.com.br\/blog\/gestao-financeira\/aumentar-faturamento-negocio\/\" target=\"_blank\" rel=\"noreferrer noopener\">faturamento<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tipos de faturamento<\/h3>\n\n\n\n<p>Existem dois tipos de faturamento: o bruto e o l\u00edquido.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Faturamento bruto<\/h4>\n\n\n\n<p>Este tipo de faturamento \u00e9 a soma de todos os valores recebidos com a venda de produtos ou presta\u00e7\u00e3o de servi\u00e7os. Seguindo o exemplo da loja, nesse caso o seu faturamento bruto \u00e9 de R$ 50 mil no m\u00eas que estamos analisando.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Faturamento l\u00edquido<\/h4>\n\n\n\n<p>J\u00e1 o faturamento l\u00edquido \u00e9 o valor que resta depois de abatidos os valores dos <a href=\"https:\/\/agilize.com.br\/blog\/gestao-fiscal\/tributos\/\" target=\"_blank\" rel=\"noreferrer noopener\">impostos<\/a> que incidem na venda de uma mercadoria ou na presta\u00e7\u00e3o de servi\u00e7o. Ainda no mesmo exemplo, imagine que, desses R$ 50 mil, 10% foram usados para pagar impostos. Nesse caso, o faturamento l\u00edquido da sua loja nesse m\u00eas foi de R$ 45 mil.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"635\" src=\"https:\/\/agilize.com.br\/blog\/wp-content\/uploads\/2022\/06\/dados-retirados-da-analise-de-faturamento-e-lucro-de-uma-empresa.png\" alt=\"diferen\u00e7a entre faturamento e lucro\n\" class=\"wp-image-38580\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"o-que-e-o-lucro-de-uma-empresa\">O que \u00e9 o lucro de uma empresa?<\/h2>\n\n\n\n<p>O lucro da empresa \u00e9 o valor que sobra depois que s\u00e3o abatidos do faturamento os valores referentes \u00e0s despesas operacionais. Lembra daqueles R$ 50 mil que a sua empresa faturou em um m\u00eas? Uma parte dele j\u00e1 foi gasta com os impostos, certo?<\/p>\n\n\n\n<p>Mas a sua empresa tem muitas outras <a href=\"https:\/\/agilize.com.br\/blog\/gestao-financeira\/controle-de-contas-a-pagar\/\" target=\"_blank\" rel=\"noreferrer noopener\">contas para pagar<\/a> \u2014 compra de mat\u00e9ria-prima, aluguel, luz, internet, funcion\u00e1rios, divulga\u00e7\u00e3o, entre outras coisas.<\/p>\n\n\n\n<p>O lucro, ent\u00e3o, \u00e9 o dinheiro que sobra no caixa da empresa depois de todos esses pagamentos. Se a sua empresa gastou R$ 30 mil com essas despesas e mais aqueles R$ mil com impostos, o lucro no m\u00eas foi de R$ 15 mil.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tipos de lucro<\/h3>\n\n\n\n<p>Assim como existem diferentes tipos de faturamento, tamb\u00e9m existem alguns tipos de lucro.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Lucro bruto<\/h4>\n\n\n\n<p>\u00c9 o valor ganho em uma venda depois de subtra\u00eddos os <a href=\"https:\/\/agilize.com.br\/blog\/gestao-financeira\/reduzir-custos-no-negocio\/\" target=\"_blank\" rel=\"noreferrer noopener\">custos diretos<\/a>, que podem ser de produ\u00e7\u00e3o e de compra de mat\u00e9ria prima. Se voc\u00ea comprou um produto por R$ 20 e o revendeu por R$ 50, teve um lucro l\u00edquido de R$ 30.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Lucro l\u00edquido<\/h4>\n\n\n\n<p>O lucro l\u00edquido se refere \u00e0 rentabilidade ap\u00f3s um determinado per\u00edodo de tempo, descontando todos os impostos, taxas, custos, despesas, gastos e investimentos.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Lucro operacional<\/h4>\n\n\n\n<p>O lucro operacional \u00e9 calculado em rela\u00e7\u00e3o ao lucro bruto e se refere ao dinheiro que sobra depois da dedu\u00e7\u00e3o das despesas operacionais, como aluguel, contas de consumo, <a href=\"https:\/\/agilize.com.br\/blog\/financeiro\/como-calcular-folha-de-pagamento\/\" target=\"_blank\" rel=\"noreferrer noopener\">folha de pagamento<\/a> etc.<\/p>\n\n\n\n\n\t\t\t<style>\n\t\t\t\t.agz-newsletter-form {\n\t\t\t\t\theight: inherit;\n\t\t\t\t\tbackground: #fff;\n\t\t\t\t\tborder-radius: 1rem;\n\t\t\t\t\tpadding: 0.5rem;\n\t\t\t\t\tcolor: #ffffff;\n\t\t\t\t\tfont-family: Inter,sans-serif;\n\t\t\t\t\tbox-shadow: 0 3px 20px 1px rgb(65 58 79 \/ 6%);\n\t\t\t\t\tuser-select: none;\n\t\t\t\t}\n\t\t\t\t.agz-newsletter-form form{\n\t\t\t\t\tborder-radius: 0.5rem;\n\t\t\t\t\tbackground-color: #70189D;\n\t\t\t\t}\n\t\t\t\t#newsletter-form-tk{\n\t\t\t\t\tdisplay: none;\n\t\t\t\t\tborder-radius: 0.5rem;\n\t\t\t\t\tbackground-color: #70189D;\n\t\t\t\t}\n\t\t\t\t.agz-newsletter-form h6{\n\t\t\t\t\tfont-size: xx-large;\n    \t\t\t\tfont-weight: 700;\n\t\t\t\t\ttext-align: center;\n\t\t\t\t}\n\t\t\t\t.agz-newsletter-form p, \n\t\t\t\t.agz-newsletter-form h6{\n\t\t\t\t\tcolor: #ffffff;\n\t\t\t\t}\n\t\t\t\t.agz-newsletter-form input,\n\t\t\t\t.agz-newsletter-form select {\n\t\t\t\t\tborder: 1px solid #C3BDCC;\n\t\t\t\t\tborder-radius: 20px;\n\t\t\t\t\tpadding: 0.5rem 1rem;\n\t\t\t\t\toutline: 0;\n\t\t\t\t}\n\t\t\t\t.agz-newsletter-form button {\n\t\t\t\t\twidth: fit-content; \n\t\t\t\t\tbackground: #26bf87;\n\t\t\t\t\ttext-transform: uppercase;\n\t\t\t\t\tbox-shadow: 0 4px 10px 1px rgb(38 191 135 \/ 15%);\n\t\t\t\t\tborder-radius: 2rem;\n\t\t\t\t\tfont-family: Inter,sans-serif;\n\t\t\t\t\tfont-weight: 700;\n\t\t\t\t\tfont-size: large;\n\t\t\t\t\tcolor: #fff;\n\t\t\t\t\talign-self: center;\n\t\t\t\t\ttransition: background .25s;\n\t\t\t\t\tcursor: pointer;\n\t\t\t\t}\n\t\t\t\t.agz-newsletter-form button:hover {\n\t\t\t\t\tcolor: #fff;\n\t\t\t\t\tbackground: #5fedb9;\n\t\t\t\t\ttransition: background .25s;\n\t\t\t\t}\n\t\t\t\t.agz-newsletter-form button:active {\n\t\t\t\t\toutline: 0;\n\t\t\t\t}\n\t\t\t<\/style>\n\t\t\t<aside class=\"agz-newsletter-form\">\n\t\t\t\t<div id=\"newsletter-form-tk\" class=\"agz-newsletter-form container p-4 text-center\">\n\t\t\t\t\t<svg width=\"118\" height=\"118\" viewBox=\"0 0 118 118\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t<path d=\"M56.2536 69.2822L82.5687 43.0316L88.0189 48.4218L53.1081 83.3326L29.9811 60.2057L35.4309 54.8157L49.8935 69.2783L53.0716 72.4564L56.2536 69.2822ZM106.181 86.3658C111.063 78.0006 113.5 68.8492 113.5 59C113.5 49.1508 111.063 39.9994 106.181 31.6342C101.319 23.3037 94.6963 16.6806 86.3658 11.8191C78.0006 6.93746 68.8492 4.5 59 4.5C49.1508 4.5 39.9994 6.93746 31.6342 11.8191C23.3037 16.6806 16.6806 23.3037 11.8191 31.6342C6.93746 39.9994 4.5 49.1508 4.5 59C4.5 68.8492 6.93746 78.0006 11.8191 86.3658C16.6806 94.6963 23.3037 101.319 31.6342 106.181C39.9994 111.063 49.1508 113.5 59 113.5C68.8492 113.5 78.0006 111.063 86.3658 106.181C94.6963 101.319 101.319 94.6963 106.181 86.3658Z\" fill=\"#22CE91\" stroke=\"white\" stroke-width=\"9\"\/>\n\t\t\t\t\t<\/svg>\n\t\t\t\t\t<p class=\"text-center col-md-11 col-12 mx-auto p-0 mt-1\">Sua inscri\u00e7\u00e3o foi conclu\u00edda!<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<form id=\"newsletter-form\" class=\"agz-newsletter-form container p-4\" novalidate=\"novalidate\">\n\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t<h6 class=\"col-12 mx-auto mt-0 p-0\">Inscreva-se na nossa newsletter!<\/h6>\n\t\t\t\t\t\t<p class=\"text-center col-md-11 col-12 mx-auto p-0\">Receba no seu e-mail os conte\u00fados mais relevantes \n\t\t\t\t\t\tda contabilidade e gest\u00e3o em primeira m\u00e3o.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"row col-md-10 col-12 mx-auto\">\n\t\t\t\t\t\t<div class=\"form-group mb-2\">\n\t\t\t\t\t\t\t<label class=\"title\">Qual \u00e9 o seu nome?<\/label>\n\t\t\t\t\t\t\t<input type=\"text\" name=\"newsletter-name\" id=\"newsletter-name\" class=\"w-100 mt-1\" aria-required=\"true\"\n\t\t\t\t\t\t\tplaceholder=\"Digite seu nome\" required autocomplete=\"off\">\n\t\t\t\t\t\t  \t<label id=\"name_error\" class=\"invalid-feedback text-right\" for=\"name\">Este campo \u00e9 requerido.<\/label>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"form-group mb-2\">\n\t\t\t\t\t\t\t<label class=\"title\">Qual \u00e9 o seu e-mail?<\/label>\n\t\t\t\t\t\t\t<input type=\"email\" name=\"newsletter-email\" id=\"newsletter-email\" class=\"w-100 mt-1\" aria-required=\"true\"\n\t\t\t\t\t\t\tplaceholder=\"Digite seu e-mail\" required autocomplete=\"off\">\n\t\t\t\t\t\t\t<label id=\"email_error\" class=\"invalid-feedback text-right\" for=\"email\">Informe um e-mail v\u00e1lido.<\/label>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"form-group mb-2\">\n\t\t\t\t\t\t\t<label class=\"title\">Tem uma empresa?<\/label>\n\t\t\t\t\t\t\t<select name=\"cf_voce_ja_tem_uma_empresa\" class=\"w-100 mt-1\" aria-required=\"true\" >\n\t\t\t\t\t\t\t\t<option value=\"Sim\">Sim<\/option>\n\t\t\t\t\t\t\t\t<option value=\"N\u00e3o\">N\u00e3o<\/option>\n\t\t\t\t\t\t\t\t<option value=\"Quero abrir uma empresa\">Quero abrir uma empresa<\/option>\n\t\t\t\t\t\t\t<\/select>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"mt-3 text-center\" style=\"font-size: 12px !important;\">*Ao assinar aceito eventualmente receber comunica\u00e7\u00f5es da Agilize via e-mail.<\/p>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"w-100 text-center\">\n\t\t\t\t\t\t<button id=\"btn-submit-newsletter\" type=\"submit\" class=\"btn my-4 shadow-none text-uppercase\">QUERO ME MANTER INFORMADO<\/button>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<p class=\"text-center col-md-10 col-12 m-0 mx-auto p-0\">Seus dados est\u00e3o seguros conosco<p>\n\t\t\t\t<\/form>\n\t\t\t<\/aside>\n\t\t\t<script>\n\t\t\t\tfunction validateFormInputs(email, phone) {\n\t\t\t\t\tif (email) {\n\t\t\t\t\t\tvar regexEmail = \/^([\\w\\.\\-]+)@([\\w\\-]+)((\\.(\\w){2,3})+)$\/m;\n\t\t\t\t\t\tvar regexAllSame = \/^(\\d)(?!\\1+$)\\d{11}$\/;\n\t\t\t\t\t\tif (regexEmail.test(email)) {\n\t\t\t\t\t\t\treturn true;\n\t\t\t\t\t\t}\n\t\t\t\t\t\treturn false;\n\t\t\t\t\t}\n\t\t\t\t\treturn false;\n\t\t\t\t}\n\t\t\t\tdocument.getElementById(\"newsletter-form\").addEventListener(\"submit\", function (event) {\n\t\t\t\t\tevent.preventDefault();\n\t\t\t\t\tevent.stopPropagation();\n\t\t\t\t\tdocument.getElementById(\"newsletter-form\").classList.add(\"was-validated\");\n\t\t\t\t\tvar name = document.getElementById(\"newsletter-name\").value || undefined;\n\t\t\t\t\tvar email = document.getElementById(\"newsletter-email\").value || undefined;\n\t\t\t\t\tvar btnSubmit = document.getElementById(\"btn-submit-newsletter\");\n\t\t\t\t\tbtnSubmit.disabled = true;\n\t\t\t\t\tbtnSubmit.innerHTML = \"Enviando...\";\n\t\t\t\t\tvar objectData = {\n\t\t\t\t\t\tconversion_identifier: \"newsletter-form\",\n\t\t\t\t\t\tname,\n\t\t\t\t\t\temail\n\t\t\t\t\t}\n\t\t\t\t\tif (objectData) {\n\t\t\t\t\t\tvar xhr = new XMLHttpRequest();\n\t\t\t\t\t\txhr.open(\"POST\", \"https:\/\/api.rd.services\/platform\/conversions?api_key=66da49388470aacb4dab06bdfed0bd9d\", true);\n\t\t\t\t\t\txhr.setRequestHeader(\"Content-Type\", \"application\/json\");\n\t\t\t\t\t\txhr.onreadystatechange = function () {\n\t\t\t\t\t\t  if (xhr.readyState === 4 && xhr.status === 200) {\n\t\t\t\t\t\t\tdocument.getElementById(\"newsletter-form\").style.display = \"none\";\n\t\t\t\t\t\t\tdocument.getElementById(\"newsletter-form-tk\").style.display = \"block\";\n\t\t\t\t\t\t\tbtnSubmit.disabled = false;\n\t\t\t\t\t\t\tbtnSubmit.innerHTML = \"QUERO MANTER-ME INFORMADO\";\n\t\t\t\t\t\t  }\n\t\t\t\t\t\t}\n\t\t\t\t\t\txhr.send(JSON.stringify({\n\t\t\t\t\t\t  event_type: \"CONVERSION\",\n\t\t\t\t\t\t  event_family: \"CDP\",\n\t\t\t\t\t\t  payload: objectData\n\t\t\t\t\t\t}));\n\t\t\t\t\t}\n\t\t\t\t\tgtag(\"event\", \"conversao_lead_novo_newsletter_formulario_blogpost\");\n\t\t\t\t});\n\t\t\t<\/script>\n\t\t\n\n\n\n<h2 class=\"wp-block-heading\" id=\"a-importancia-de-calcular-esses-dois-indicadores-em-um-negocio\">A import\u00e2ncia de calcular esses indicadores em um neg\u00f3cio<\/h2>\n\n\n\n<p>Entender a diferen\u00e7a entre faturamento e lucro e conhecer esses indicadores do neg\u00f3cio \u00e9 fundamental para a constru\u00e7\u00e3o de um bom planejamento. E quem trabalha com neg\u00f3cios sabe que o planejamento \u00e9 um passo muito importante para o <a href=\"https:\/\/www.sebrae.com.br\/sites\/PortalSebrae\/ufs\/ac\/artigos\/como-desenvolver-uma-empresa-de-sucesso,07c0106593cb5710VgnVCM1000004c00210aRCRD\" target=\"_blank\" rel=\"noreferrer noopener\">sucesso de uma empresa<\/a>.<\/p>\n\n\n\n<p>\u00c9 o planejamento que indica quais s\u00e3o os objetivos a serem cumpridos e quais passos ser\u00e3o dados para alcan\u00e7\u00e1-los. Sem isso, \u00e9 muito prov\u00e1vel que o time se sinta perdido e n\u00e3o saiba quais a\u00e7\u00f5es colocar em pr\u00e1tica para entregar os resultados esperados.<\/p>\n\n\n\n<p>O conhecimento sobre lucro e faturamento, al\u00e9m de ajudar na constru\u00e7\u00e3o de um planejamento orientado por dados, servem como base para a tomada de decis\u00e3o estrat\u00e9gica na empresa, como novos investimentos, <a href=\"https:\/\/agilize.com.br\/blog\/recursos-humanos\/modelos-de-contratacao\/\" target=\"_blank\" rel=\"noreferrer noopener\">contrata\u00e7\u00e3o de funcion\u00e1rios<\/a> e at\u00e9 a expans\u00e3o do neg\u00f3cio.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"675\" src=\"https:\/\/agilize.com.br\/blog\/wp-content\/uploads\/2022\/06\/homem-feliz-com-o-resultado-do-calculo-de-lucro-de-sua-empresa.webp\" alt=\"diferen\u00e7a entre faturamento e lucro\" class=\"wp-image-38581\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"como-calcular-o-faturamento\">Como calcular o faturamento?<\/h2>\n\n\n\n<p>O c\u00e1lculo do faturamento da empresa \u00e9 muito simples: basta somar todos os valores recebidos pela venda de produtos ou presta\u00e7\u00e3o de servi\u00e7os durante um determinado per\u00edodo.<\/p>\n\n\n\n<p>Para facilitar o seu entendimento, vamos considerar que a sua loja vende somente camisetas e que elas t\u00eam um pre\u00e7o fixo de R$ 50. Se, em um m\u00eas, voc\u00ea vendeu mil camisetas, o seu faturamento foi de R$ 50 mil.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"como-calcular-o-lucro\">Como calcular o lucro?<\/h2>\n\n\n\n<p>J\u00e1 o c\u00e1lculo do lucro n\u00e3o \u00e9 t\u00e3o simples como o do faturamento, pois \u00e9 preciso considerar os gastos e despesas da empresa. Ou seja, o primeiro passo para o c\u00e1lculo \u00e9 o entendimento de quais s\u00e3o essas despesas e conhecimento sobre os valores de cada uma delas.<\/p>\n\n\n\n<p>Depois, \u00e9 s\u00f3 aplicar as seguintes f\u00f3rmulas:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>lucro bruto = total de receitas &#8211; custos vari\u00e1veis<\/li>\n\n\n\n<li>lucro l\u00edquido = faturamento &#8211; custos vari\u00e1veis &#8211; custos fixos &#8211; impostos.<\/li>\n<\/ul>\n\n\n\n<p>Apesar de n\u00e3o ser t\u00e3o simples como o faturamento, o c\u00e1lculo do lucro n\u00e3o \u00e9 dif\u00edcil!<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"AGILIZE CONTABILIDADE ONLINE\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/9Z5_wYezT04?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Conhe\u00e7a a Agilize!<\/h2>\n\n\n\n<p>Agora que voc\u00ea j\u00e1 entendeu a diferen\u00e7a entre faturamento e lucro, vamos falar sobre contabilidade? Todos esses indicadores precisam ser conhecidos pela empresa n\u00e3o s\u00f3 para a execu\u00e7\u00e3o do planejamento, mas tamb\u00e9m para a presta\u00e7\u00e3o de contas para o governo.<\/p>\n\n\n\n<p>Toda empresa tem obriga\u00e7\u00f5es cont\u00e1beis que envolvem a apresenta\u00e7\u00e3o de alguns demonstrativos \u2014 e esses demonstrativos exigem informa\u00e7\u00f5es completas sobre faturamento, lucro e outros pontos do seu neg\u00f3cio.<\/p>\n\n\n\n<p>A entrega correta dessas demonstra\u00e7\u00f5es garante a sua empresa funciona dentro da legalidade e evita multas e dores de cabe\u00e7a com o Fisco. Por isso, \u00e9 muito importante contar com uma contabilidade de confian\u00e7a!<\/p>\n\n\n\n<p>A Agilize \u00e9 a primeira <a href=\"https:\/\/agilize.com.br\/blog\/contabilidade-online\/empresa-de-contabilidade-online\/\" target=\"_blank\" rel=\"noreferrer noopener\">empresa de contabilidade online<\/a> do Brasil, pioneira na descomplica\u00e7\u00e3o das obriga\u00e7\u00f5es cont\u00e1beis para empreendedores. Conhe\u00e7a os nossos servi\u00e7os e tenha mais tempo para focar sua aten\u00e7\u00e3o no que realmente importa, que \u00e9 o crescimento do seu neg\u00f3cio!<\/p>\n\n\n\n<p>Solicite um or\u00e7amento para a sua empresa e receba uma proposta personalizada!<\/p>\n\n\n\n\n\t\t\t<style>\n\t\t\t\t.btn-agz-banner{\n\t\t\t\t\tuser-select: none;\n\t\t\t\t\tdisplay: inline-block;\n\t\t\t\t\ttext-align: center;\n\t\t\t\t\ttext-decoration: none;\n\t\t\t\t\tvertical-align: middle;\n\t\t\t\t\tcursor: pointer;\n\t\t\t\t\twidth: 100%;\n\t\t\t\t\talign-self: center;\n\t\t\t\t\topacity: 1;\n\t\t\t\t\ttransition: all .25s ease-in-out;\n\t\t\t\t\tmargin: 1rem auto;\n\t\t\t\t}\n\t\t\t\t.btn-agz-banner:hover {\n\t\t\t\t\topacity: 0.9;\n\t\t\t\t\ttransition: all .25s ease-in-out;\n\t\t\t\t}\n\t\t\t\t.img-agz-banner {\n\t\t\t\t\toverflow: auto;\n\t\t\t\t\tborder-radius: 0.5rem;\n\t\t\t\t}\n\t\t\t<\/style>\n\t\t<a id=\"btn-cta-banner\" class=\"btn-agz-banner\" onclick=\"gtag('event', 'clicou_banner_blogpost');\"  title=\"Quero falar com a Agilize\" ><img decoding=\"async\" class=\"img-agz-banner\" src=\"https:\/\/agilize.com.br\/blog\/wp-content\/uploads\/2023\/12\/banner_2-2.webp\"\/><\/a>\n\t\t\t<script>\n\t\t\t\tvar popUpId = \"agz-modal-conversion-form\";\n\t\t\t\tdocument.getElementById(\"btn-cta-banner\").addEventListener(\"click\", function (event) {\n\t\t\t\t\tdocument.getElementById(popUpId).style.display = \"flex\";\n\t\t\t\t});\n\t\t\t<\/script>\n\t\t\t\n\t\t\n","protected":false},"excerpt":{"rendered":"<p>Estes indicadores s\u00e3o cruciais para realizar um planejamento eficiente para o seu neg\u00f3cio. Leia o artigo para entender a diferen\u00e7a entre faturamento e lucro e como calcul\u00e1-los!<\/p>\n","protected":false},"author":1,"featured_media":38582,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17,368],"tags":[],"class_list":["post-38578","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gestao-do-dia-a-dia","category-gestao-financeira"],"_links":{"self":[{"href":"https:\/\/agilize.com.br\/blog\/wp-json\/wp\/v2\/posts\/38578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agilize.com.br\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agilize.com.br\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agilize.com.br\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/agilize.com.br\/blog\/wp-json\/wp\/v2\/comments?post=38578"}],"version-history":[{"count":3,"href":"https:\/\/agilize.com.br\/blog\/wp-json\/wp\/v2\/posts\/38578\/revisions"}],"predecessor-version":[{"id":42183,"href":"https:\/\/agilize.com.br\/blog\/wp-json\/wp\/v2\/posts\/38578\/revisions\/42183"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agilize.com.br\/blog\/wp-json\/wp\/v2\/media\/38582"}],"wp:attachment":[{"href":"https:\/\/agilize.com.br\/blog\/wp-json\/wp\/v2\/media?parent=38578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agilize.com.br\/blog\/wp-json\/wp\/v2\/categories?post=38578"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agilize.com.br\/blog\/wp-json\/wp\/v2\/tags?post=38578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}